Yaroslav Pangolin
Videogames PR & Influencer Manager
DOMINANCE
Assisting Dominance team with the release of the game in Open Beta in Q1 of 2023. My part is global PR and Influencer management.
CRITICAL REFLEX
Joined the team in Summer 2022 to do global PR & Influencer management.
At CR we find kick-ass games, make sure these games are at their best upon release, and put them in front of as many gaming fans as possible.
I do a variety of marketing-related things on the team: from managing hired PR agencies/freelancers and influencer relations to trailer production. Due to previous experience in community management I work tightly with our CM team which allows for creating inventive marketing solutions on the junction between our fields of expertise.
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RIOT GAMES
As a part of mrktng4 agency, besides project management work, I did SMM, community management, PR, influencer management for several Riot Games projects in Russia/CIS region.
VALORANT
October 2020 - June 2022
- Discord-server management
- Community-building on Discord
Riot Forge
(Hextech Mayhem and Ruined King)
October 2021 - January 2022
- SMM (VK, TW, IG)
- PR (press releases, reachout)
- Influencer marketing
Legends of Runeterra
October 2020 - January 2021
- SMM (VK, FB, TW, IG)
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December 2020, February 2021
Haven
Developer/Publisher: The Game Bakers
- PR and influencer management in two releases: first game release on Dec 3 and Nintendo Switch release on Feb 4.
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June 2020, October 2020
The Last Spell
Developer: CCCP
Publisher: The Arcade Crew
Demo promotion during Steam Festival in June and additional promotion of the new Prologue release in October-November.
- PR and influencer management
- Targeted advertisement on VK
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March 2020 - April 2020
Cloudpunk
Developer/Publisher: Ion Lands
- PR and influencer management
- Reach out to RU Steam Curators
- Targeted advertisement on VK during the release week
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January 2020 - Until Now
A Long Way Down
Developer: Seenapsis Studio
Publisher: Goblinz Studio, Maple Whispering Limited, Mugen Creations
- Localization (ENG ⇨ RU)
- SMM (VK) & community management
- PR and influencer management
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September 2018 - June 2019
Battlerite Royale
Developer/Publisher: Stunlock Studios
RU&CIS Regional Manager
- Community management
- PR and influencer management
- Live events
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October 2015 - April 2016
Wild Terra
Developer/Publisher: Juvty Worlds
PR & Localization Manager
- Public relations
- Localization project management
The game was translated into 13 languages (at that moment) by players-enthusiasts from all over the globe. My duty was to organize the localization process.
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End of October 2020
Road 96
Developer/Publisher: DigixArt
- Localization of the trailer and the Steam page (ENG ⇨ RU)
- PR support in Russia and CIS of the announcement during The Game Awards
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September 2020 - Until now
- SMM (VK) & community management
- Influencer management
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January 2020 - Until now
Iris and the Giant
Developer: Louis Rigaud
Publisher: Goblinz Studio
- SMM (VK) & community management (from January 2020)
- PR and influencer management
November 2019 - December 2019
Sigma Theory
Developer: Mi-Clos Studio, Goblinz Studio, FibreTigre
Publisher: Goblinz Studios, Fractale
- PR and influencer management
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Q4 2018, Q2 2019
Seeds of Resilience
Developer: Subtle Games
Publisher: Goblinz Studio
- Localization (ENG ⇨ RU)
- PR and influencer management
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2014-2019
Game Developer "Fazan"
Occasional localization work (RU ⇨ ENG) for the game development studio "Fazan". The list of games includes: The Runes, National Zombie Park, Beastiarium, Egress.
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End of October 2020
Transient
Developer: Stormling Studios
Publisher: Iceberg Interactive
- PR and influencer management
- Targeted advertisement on VK during the release week
June 2020 - Until now
Banners of Ruin
Developer: MonteBearo
Publisher: Goblinz Studio, Maple Whispering Limited, Mugen Creations
- Localization of EA version of the game (ENG ⇨ RU)
- SMM (VK) & community management
- PR and influencer management
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October 2019 - Until now
Legend of Keepers
Developer/Publisher: Goblinz Studio
- SMM (VK) & community management (from January 2020)
- PR and influencer management
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October 2016 - June 2019
Battlerite
Developer/Publisher: Stunlock Studios
RU&CIS Regional Manager
- Localization (ENG ⇨ RU)
- Community management
- PR and influencer management
- Esports infrastructure in Russia
- LAN-tournaments, live events
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January 2019
Robothorium
Developer/Publisher: Goblinz Studio
- PR and influencer management